The Hottest Swimwear Designers of 2018 – 13 Best Swimwear Brands for Instagram 2017


If you go on vacation and you don’t Instagram, did it really happen? Well, of course it did, but that doesn’t mean you should skimp on humble-bragging with strategically posted sunsets, beachside piña coladas, and, of course, your It-swimsuit. From Rihanna’s favorite terry cloth set to Bond Girl reminiscent one-pieces, here are 2018’s hottest swimwear designers. The likes will start rolling in immediately.

Jade Swim

The Vibe: New Bond Girl

The Fan: Fashion insiders

The Filter: X-Pro II

The Getaway: Balearic Islands, Spain

Jade Swim Wrapped One Piece, $245; jadeswim.com

SHOP

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Hunza G

The Vibe: 1990 Pretty Woman

The Fans: Rihanna, Adwoa Aboah

The Filter: Reyes

The Getaway: Praia de Albandeira, Portugal

Hunza G Gloria Bikini, $180; net-a-porter.com

SHOP

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Bamba Swim

The Vibe: Aussie Babe

The Fan: Kourtney Kardashian

The Filter: Hefe

The Getaway: Cape Town, South Africa

Bamba Swim Vino Top, $79 AUD; bambaswim.com

SHOP

Bamba Swim Vixen Bottoms, $69 AUD; bambaswim.com

SHOP

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Rye

The Vibe: Sunny Side Up

The Fan: Michelle Monaghan

The Filter: Claredon

The Getaway: Punta Cana, Mexico

Rye Cackle Scalloped Triangle Bikini, $240; net-a-porter.com

SHOP

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Johanna Ortiz

The Vibe: Extra Extra

The Fan: Lauren Santo Domingo

The Filter: Juno

The Destination: Cartegena, Colombia

Johanna Ortiz Ruffled One Shoulder Bikini Top, $495; modaoperandi.com

SHOP

Johanna Ortiz Ensenada High Waist Bikini Bottom, $150; modaoperandi.com

SHOP

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Haight

The Vibe: New Retro

The Fan: Brazilian It-girls

The Filter: Ludwig

The Destination: Rio De Janiero, Brazil

Haight Striped Swimsuit, $277; farfetch.com

SHOP

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Morgan Lane

The Vibe: Cutesy

The Fan: Ashley Graham

The Filter: #nofilter

The Getaway: Palm Springs, California

Morgan Lane Lusiana Bikini Top, $135; shopbop.com

SHOP

Morgan Lane Lusiana Bikini Bottoms, $135; shopbop.com

SHOP

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Karla Coletto

The Vibe: Womanly and Youthful

The Fan: Beyoncé

The Filter: Hudson

The Destination: Santorini, Greece

Karla Colletto Prisma Mesh-Trimmed Swimsuit, $360; net-a-proter.com

SHOP

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Roxana Salehoun

The Vibe: Vintage Vixen

The Fan: Lena Dunham

The Filter: Sierra

The Getaway: Puerto Vallarta, Mexico

Roxana Salehoun Halter Bra, $144; roxanasalehoun.com

SHOP

Side Ruffle, $105; roxanasalehoun.com

SHOP

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Fella Swim

The Vibe: Hot Fun in the Sun

The Fan: Sports Illustrated Models

The Filter: Lark

The Destination: Yallingyup Beach, Australia

Fella Pierre Top, $143 AUD; fellaswim.com

SHOP

Fella Marco Bottom, $77 AUD; fellaswim.com

SHOP

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Ephemera

The Vibe: Unabashedly Girlish

The Fans: IG Influencers

The Filter: Aden

The Getaway: Costa Rica

Ephemera Sky Tie Front One Piece, $224; ephemeralive.com

SHOP

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Matteau

The Vibe: Minimalist Sex Appeal

The Fan: Rosie Huntington-Whiteley

The Filter: Perpetua

The Getaway: Harbour Island, Bahamas

Matteau Ring Bikini, $302; farfetch.com

SHOP

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Made by Dawn

The Vibe: Lo-fi SoCal

The Fan: Emma Roberts

The Filter: Nashville

The Getaway: Big Sur, California

Made by Dawn Arrow Ribbed Bandeau Bikini Top, $128; matchesfashion.com

SHOP

Made by Dawn Arc Ruffle Trimmed Bikini Briefs, $150; matchesfashion.com

SHOP

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