Rag & Bone Debuts Its Spring Collection in a Hypnotic Dance Film



Like many brands, Rag & Bone has gone the way of debuting their spring and fall collections without a traditional runway show. For spring 2018 the brand unveiled 44 looks through a series of self-portraits taken by a crew of interesting influencers. Now, they’re presenting the collection again through another visual medium: film.

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The six-minute short titled Why Can’t We Get Along, is described as “a visual experiment and a metaphor which illustrates why seeing the world from different perspectives can often be difficult.”

Ansel Elgort and Kate Mara star in the dizzying, dance-filled piece, set to a soundtrack by Thom Yorke, frontman of Radiohead. Eight members of the American Ballet Theater, three HipLet Ballerinas, YouTube star and dancer Kandi Reign, and three members of Bulletrun Parkour collective dance around the duo, choreographed by Benjamin Millepied.

Shop all of the looks on Rag & Bone’s website now.


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