Zara’s Sister Brand Is Coming to the U.S.


Get ready to add another wallet-friendly brand to your roster, because Zara’s little sister just launched in the U.S. Introducing Bershka, your new one-stop shop for men’s and women’s clothing.

A view of Bershka’s NYC pop-up.

Courtesy of Bershka

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The Barcelona-based company, which has a massive international presence with stores in over 70 countries, finally launched their U.S. online store and are celebrating with an NYC pop-up shop in SoHo. Founded in 1998 and housed by the Inditex Group, the brand has a youthful vibe. The best part, though? It’s just as affordable as Zara: Think vinyl mini skirts, velvet jumpsuits, and a faux shearling coat you won’t believe is only $80.

This polka dot wrap dress is only $40.

Courtesy of Bershka

We suspect our closets are going to be heavily stashed with Bershka findings very soon.

Visit Bershka’s pop-up shop at 580 Broadway, New York, NY, or check it out online at Bershka.com.



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